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Sedona Watch Works

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In the last decade, Geoffrey Roth's lifelong fascination with masterful engineering has taken him into the world of fine watchmaking. His dream to fuse tradition, artistry, precision engineering and innovative design describes his version of the wristwatch, “the epitome of personal mechanical instruments.”

Hundreds of pinpoint accurate machining and manufacturing steps must be executed perfectly for a Roth signature timepiece to be ready for ownership. Geoffrey has spent years originating his own designs and sourcing the finest components from around the world. Acquiring cutting edge precision machinery, orchestrating the final assembly process and always having an unrelenting determination to produce beautiful heirloom timepieces, the Roth line of men's and ladies watches represent an exciting renaissance in fine American handmade watchmaking.

Visit SedonaWatchWorks.com